Insights & Growth Tips for Brand Partners

🎯 Why It Matters

Other distributors may simply place orders and forget.
We put skin in the game — because when your brand grows, we grow too.

“We treat your product like it’s our own — and market it like we own the brand.”

Ready to grow with a partner who invests in your success?

How We Use Our Profits to Promote the Brands We Work With

Posted by HSG Direct Ship | Updated April 2025

At HSG Direct Ship, we don’t just buy and resell your product. We go a step further — we actively reinvest our profits into building your brand.

Instead of expecting you to handle advertising, listing strategy, or brand growth alone, we take that responsibility on ourselves.

📢 Here's How We Promote the Brands We Partner With:

1. Amazon PPC Advertising
We run sponsored product campaigns from our own profit — helping you increase visibility and capture more of the Buy Box. Our ad strategy includes:

  • Exact match and broad keyword testing

  • Competitor ASIN targeting

  • Ongoing optimization based on ACOS/TACOS performance

💡 Most sellers spend 10–15% of their revenue on ads. We handle that for you.

2. Meta Ads for Brand Awareness
We help brands stay top-of-mind by running Meta (Facebook/Instagram) ads using:

  • Product carousel ads

  • Retargeting campaigns

  • Brand storytelling creatives

This drives off-Amazon awareness and increases conversions when users search again on Amazon or Google.

3. UGC (User-Generated Content)
We work with creators to develop short-form videos, testimonials, and “unboxings” for products we distribute.

These assets fuel:

  • Ads

  • Amazon A+ content

  • Product page images

🔒 What We Do at HSG

HSG Direct Ship follows and enforces MAP pricing with every brand we work with.

Here’s how:

  • We only partner with brands that set a clear pricing policy

  • We monitor your ASINs using Keepa and SellerAmp

  • We report unauthorized sellers and suppress violations

  • We never undercut — even if it costs us the sale

💬 We’ll even let you know if another seller violates MAP before you see it yourself.

“Protecting your price = protecting your brand.”

Interested in working with a distributor that defends your value?

What Is MAP Pricing and Why Does It Matter for Your Brand?

Posted by HSG Direct Ship | Updated April 2025

If you’re a growing brand selling in retail or online, there’s one invisible threat that can ruin your margins and reputation fast:

Uncontrolled pricing.

That’s why MAP pricing is essential.

🔍 What Is MAP Pricing?

MAP stands for Minimum Advertised Price.
It’s the lowest price your product can be advertised for online — including Amazon, Walmart, and eBay.

You set the floor, and resellers must follow it.
This protects:

  • Brand perception

  • Retail relationships

  • Pricing consistency

⚠️ Why MAP Enforcement Is Critical

Without MAP enforcement:

  • Competing sellers may undercut your MSRP

  • Your brand looks “cheap” or disorganized online

  • Retailers may pull your product off shelves

📞 We Offer 1-on-1 Strategy Calls
Real conversations. Real feedback. Real plans.
We don’t just email — we check in monthly and talk strategy like a team member would.

🔄 We Handle the Backend, So You Can Focus on the Frontend
We submit Amazon support tickets, manage stranded inventory cases, and report policy violations — so you don’t have to.

“We operate like your Amazon & retail team — only we pay you, not the other way around.”

Let’s build something long-term.

Why We Act Like Your Internal eCommerce Team — Not Just a Reseller

Posted by HSG Direct Ship | Updated April 2025

At HSG Direct Ship, we believe modern brand partnerships go beyond distribution.
We don’t just place POs — we help you grow.

That means providing the kind of support you’d expect from an internal hire — without adding to your payroll.

👥 Here's What That Looks Like:

📦 We Manage Your Listings
From title and bullet optimization to keyword indexing, A+ content, and image cleanup — we build listings that convert clicks into customers.

📊 We Send Monthly Brand Reports
Each month, we send insights and performance snapshots, including:

  • Sales trends

  • Review performance

  • Buy Box tracking

  • Keyword ad performance

  • Competitive analysis

You’ll always know what’s working and what’s next.